The ULTIMATE Instagram kitchen trends

There’s nothing quite like designing a kitchen that incorporates all of the designs you’ve had your eye on for some time. However, with so many different styles, colors, and finishes to consider, it can be tricky to make a final decision. So where do you turn to for inspiration? For many people, that answer is Instagram.  

Instagram has quickly become a source of inspiration for people decorating their homes. In fact, a new wave of influencers have begun to break out into the digital space whose niche is “home inspiration”.

We used hashtag research and search trends to find out the most popular kitchen design trends on Instagram right now. From colors to countertops, layouts to flooring, discover the most popular Instagram kitchen trends below.

The Cabinets: Farmhouse Style

The importance of a good cabinet style cannot be underestimated, as these well-designed assets really bring a sense of character to your kitchen. And there’s one design that is particularly popular with homeowners: the farmhouse style.

With 745,961 people using “#farmhousekitchen” to show off their country-style kitchens, these cabinets prove to be ever popular on Instagram.

Search trends also show that searches for “modern farmhouse kitchen” have increased by a whopping 160% in the last year in the US alone. This certainly highlights that this style is continuously sought after.

The Colour: White

The color of a kitchen can make such a difference to its overall appearance and, of course, it is entirely dependent on your personal preference. Saying this, our findings showed that there is a clear winner in the color space for kitchens.

As we expected, white came out as the most popular kitchen color on Instagram. The hashtag “#whitekitchen” has a huge 617,537 posts. However, the tide does seem to be turning on this iconic classic, with many people starting to choose bolder colors for their kitchen plans.

Wren Kitchen’s design director, Darren Watts, comments on this future trend shift: “When designing their kitchens, people are choosing to go with a bolder palette.

“For example, we’ve seen a particular trend toward shades of green. Green is a color associated with nature and can be styled as hyper-modern or classic. With 78,000 people using #greenkitchen to tag their photos, this color has risen to prominence with celebrities such as Kendall Jenner, Dakota Johnson and Cameron Diaz choosing it as a prominent color in their kitchens.”

The Countertops: Granite

Granite countertops have always been a favored choice amongst homeowners, but more recently, they have soared to the top of everyone’s radar. In fact, on Instagram, we found that 274,968 posts sit under the hashtag “#granitecountertops”. This countertop is a consistently trendy one, due to its durability, alongside its affordable price point.

It is an all-rounder because it lasts such a long time and it’s easy to maintain. Plus, it has a price tag that is significantly less compared with its visually similar counterpart – marble.

In terms of the color of the granite, white, grays, and blacks reign supreme when you browse through the Insta photos that share the granite hashtag. If you’re pondering over what color granite countertop to opt for, you can book an appointment at a showroom near you and take a look at our wonderful, wide offering.

The Flooring: Wooden Herringbone

This visually appealing design creates interest within the space and gives any kitchen a real farmhouse feel. Search trends have seen an increase of 80% for the term “Herringbone floor” in the past year in the US, with 83,000 posts on Instagram using the hashtag “#herringbonefloor”.

In terms of material, wood is ever popular with 296,000 people posting under the hashtag “#woodflooring”. More specifically, Oak is the wood of choice having 73,400 posts sharing the hashtag “#oakflooring”.

The Layout: Galley Style

The layout of your kitchen is another crucial factor to consider. On Instagram, the most engaged hashtag relating to kitchen layout is “#galleykitchen” with 19,600 posts. These kitchens comprise two parallel work surfaces, which are often used in a smaller, thinner space.

This style is great for those out there who want to utilize smart storage solutions and add a little creativity to their home.

Discover more

Now that you are familiar with the top trending kitchen designs, it’s time for you to channel these phenomenal styles into your own home.

Take a look at our sleek range of fitted kitchens, now. Alternatively, check out our other useful blog posts for further kitchen inspiration and select the perfect style for you.

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