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Top Kitchen Design Trends in the US According to Instagram

Wren Kitchens have analysed Instagram posts in the USA to reveal the biggest style, feature and color trends in 2020 kitchens.

From cooking to conversations all the way to homework help and parties, the kitchen truly is the heart of the home.

The average American spends an incredible 7.7. days in the kitchen each year1. With such a long time being spent in the kitchen, it’s no wonder that you would want it to look as ‘on trend’ and ‘instagrammable’  as possible.

With so many colors and features to choose from, it can be hard to know what’s a fad and what trends are here to stay. Instagram is a hub of aesthetic kitchen styles, but which are the most popular?

A new report by Wren Kitchens has analysed over 500,000 Instagram posts in the USA to determine the top instagrammable kitchen trends for styles, features and color themes. See the trends that are here to stay below.

Modern and farmhouse styles are deemed the most ‘instagrammable’

The modern kitchen style featuring a simple and sleek design was found to be the most instagrammable style of 2020, with 44,458 posts.

This was followed by the farmhouse style with 20,364 posts, which usually features a more rustic, wooden and retro style.

The top instagrammable styles can be seen below:

Ranking.StyleNo. of posts
1Modern44,458
2Farmhouse20,364
3Country16,186
4Traditional10,599
5Rustic8,119
6Cottage5,441
7Shaker4,108
8Industrial3,457
9Minimalist2,171
10Transitional1,883

Granite countertops are the most instagrammable features for your kitchen

When it comes to kitchen features, the most instagrammable trend of 2020 is a granite countertop, with 49,619 posts.

Taking second place are pantry cabinets, usually a feature in a larger kitchen. The old school vintage cupboards are not going anywhere, with 29,429 posts.

Ranking.FeatureNo. of posts
1Granite countertops49,619
2Pantry cabinets29,429
3Quartz countertops23,652
4Kitchen islands23,436
5Eco-friendly 5,785
6Brass faucets4,608
7Copper hardware3,698
8Mosaic splashback tiles3,041
9Induction cooktop650
10Farmhouse sinks141

White kitchens are back!

White and black kitchens take the top spots with 48,753 and 27,528 posts respectively, followed by green and blue.

A full list can be seen below:

Ranking.ColorNo. of posts
1White48,753
2Black27,528
3Green23,423
4Blue15,470
5Cream13,106
6Pink5,459
7Gray5,358
8Yellow4,808
9Peach2,459
10Floral2,409

Sources:

1.      https://www.ers.usda.gov/amber-waves/2016/november/americans-spend-an-average-of-37-minutes-a-day-preparing-and-serving-food-and-cleaning-up/

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